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PANASONIC AVIONICS’ ASTROVA AND MODULAR INTERACTIVE LAUNCH WITH AZERBAIJAN AIRLINES | News


Panasonic Avionics Corporation (Panasonic Avionics), the world’s leading provider of in-flight engagement and connectivity (IFEC) solutions, today announced that its Astrova in-flight engagement (IFE) solution and its Modular Interactive (MI) platform have entered commercial service with Azerbaijan Airlines on board the airline’s Airbus A320neo family fleet.

This operational milestone marks an important step in Azerbaijan’s national carrier’s transformation program, and the growing rollout of Panasonic Avionics’ next-generation Astrova in-flight engagement solution and unique MI platform.

Astrova and MI are deployed on eleven Airbus narrowbody aircraft of Azerbaijan Airlines, consisting of six A321neo and five A320neo aircraft, through a combination of linefit and retrofit installations.

In total, Astrova and MI are being rolled out across 22 aircraft in the Azerbaijan Airlines fleet.

Hernan Abbes, Senior Vice President of Global Sales at Panasonic Avionics, added: “This is a great milestone for Panasonic Avionics and Azerbaijan Airlines. Astrova’s modular design, combined with the power of Panasonic Avionics’ modular interactive platform, provides the scalability, flexibility and dynamic passenger engagement capabilities that airlines need to keep pace with consumer trends in today’s rapidly changing marketplace.”

Aziz Koseni, head of sales for Europe, the Middle East and Africa at Panasonic Avionics, said: “We are proud to support Azerbaijan Airlines as its Astrova-equipped and MI-compatible aircraft enter service. This milestone reflects the airline’s commitment to providing a modern and high-quality flying experience, while demonstrating the growing momentum behind Astrova and MI, as airlines continue to enhance engagement, personalization and in-flight comfort for today’s passengers. redefine.”

“This partnership marks another important step in Azerbaijan Airlines’ strategy to modernize its fleet and improve the customer experience through innovation. By introducing Panasonic’s latest in-flight entertainment solution, Astrova, we are not only improving onboard comfort and connectivity, but also reinforcing our commitment to smarter air travel in the region,” said Jonathan DeOliveira, Director of Customer Experience at Azerbaijan Airlines.

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Passengers on board Azerbaijan Airlines’ Astrova-equipped aircraft will enjoy a fully immersive in-flight entertainment experience with industry-leading 4K OLED HDR10+ displays, premium audio powered by Panasonic Avionics’ latest Bluetooth®* technology and intuitive passenger engagement capabilities designed to deliver a next-generation inflight experience.

Each seat also features up to 67W of USB-C power, allowing for fast charging of mobile phones, tablets, laptops and other personal electronic devices during all phases of flight.

The aircraft also features Panasonic Avionics’ MI solution, and the airline can use MI Studio to deliver an enhanced and highly personalized passenger experience through dynamic, context-aware interactive capabilities.

Panasonic Avionics’ MI platform provides airlines with a highly configurable suite of business tools that extend airline branding to the in-flight entertainment experience while enabling deeper passenger engagement. At the heart of the platform is MI Studio, a full-featured interactive design tool that allows airlines to quickly implement seasonal updates, promotional campaigns, loyalty experiences and customized content through the seatback interface.

Designed as a cloud-based platform with a flexible architecture, MI enables airlines to autonomously configure layouts, themes, brand assets, applications and service activations with significantly reduced development times. The platform supports personalized passenger experiences based on loyalty level, travel class, route, destination and other contextual factors, allowing Azerbaijan Airlines to deliver a more dynamic and responsive inflight experience.

Abbes added: “With Astrova and MI we have delivered a solution that will evolve over time in line with the needs of Azerbaijan Airlines. Azerbaijan Airlines now has a system that has the unique ability to unlock new upgrades and features for services such as USB power, Bluetooth® technology and other standards that may change or evolve over time. MI also gives Azerbaijan the flexibility for A/B testing and rapid optimization of their interactive programs, which is unique to Panasonic Avionics.”

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