Go beyond the game and experience Miami Beach during the World Cup this summer | News
As the world’s attention turns to South Florida with the start of the 2026 World Cup, Miami Beach invites travelers to look beyond the game and discover experiences, events and activities that can only be found in Miami Beach. Combining world-class sports energy with beautiful beaches, luxury hotels, famous restaurants, arts and culture and renowned architecture, Miami Beach is the ideal home base for travelers looking for an unforgettable summer vacation.
“The World Cup offers a unique opportunity to experience Miami Beach during a market period that offers special activities, installations, programming and city celebrations celebrating the 48 countries represented in the tournament,” said Mohan Koka, chairman of the Miami Beach Visitor and Convention Authority. “Miami Beach provides the perfect backdrop to attend matches, connect with our diverse community and experience special World Cup events, while enjoying direct access to iconic beaches, internationally renowned restaurants, world-class hotels, a public arts program and large-scale, immersive pop-up experiences that represent our city’s love for soccer.”
Travelers can experience the World Cup Miami Beach style throughout June and July, with public programming featuring official watch parties, fan gatherings at the Miami Beach Bandshell, heritage walking tours, cultural programming at SoundScape Park and community celebrations representing the participating countries. Visitors can also experience the Flags of Nations installation around the iconic Miami Beach sign on Ocean Drive, creating one of the destination’s most shareable World Cup photo opportunities. They can set their sights on visiting all the 18-foot inflatable soccer balls on display throughout Miami Beach as part of a beach-wide scavenger hunt powered by Badger. For complete details on Miami Beach’s schedule of events and activities, visit www.miamibeachfl.gov/worldcup/.
As part of the active programming, REEFLINE will transform Lummus Park into an immersive arena where art, maritime education and sports meet. From June 14 to 28, 2026, a monumental field with oversized goals on the beach between 11 and 12 streets invites everyone to play in a game where everyone wins. The installation, created by PLAYLAB INC. as part of Uber’s Miami Host Committee’s One Game, One Passion program, uses soccer to promote ocean literacy and highlight REEFLINE’s conservation mission. Lincoln Road will also host international football activations, pop-ups and live match experiences with the opportunity to watch every match in cafes and restaurants, purchase exclusive team merchandise and delve into non-stop football-inspired events, music and culture.
Properties throughout Miami Beach are offering seasonal promotions and summer travel packages during the tournament period, including resort credits, complimentary amenities, dining experiences, wellness offerings and extended stay options, designed to encourage visitors to make the most of their World Cup getaway. Score big this summer season at Hotel Greystone with a stay at the highest football World Cup. Enjoy overnight accommodations, $50 food credit, free parking and rooftop access at Sora, plus a Pitch to Pool Recovery Kit with cooling face masks, electrolyte packs and Greystone water bottles to recharge in style. Step into the energy of the 2026 Global Soccer Tournament with a stay at Kimpton Surfcomber Miami South Beach, where comfort, style and convenience come together. Carefully designed amenities and seamless access to Hard Rock Stadium set the tone for an unforgettable visit through their Play, Stay and Celebration package.
“Miami Beach is uniquely positioned to serve as the ultimate destination for World Cup travelers,” added Grisette Roque-Marcos, executive director of the Miami Beach Visitor and Convention Authority. “Whether visitors are attending games, celebrating with other fans, or extending their stay into a summer vacation, they can access special offers and discounts at experiencemiamibeach.com and download the EXP Miami Beach Tours app to follow itineraries developed by local experts.”
Visitors can discover exclusive hotel deals, curated itineraries, restaurant recommendations, cultural attractions, upcoming events and insider tips by visiting ExperienceMiamiBeach.com. The EXP Miami Beach Tours app can be downloaded to explore art deco landmarks, hidden gems, neighborhood guides and experiences only found in Miami Beach.
For the latest travel inspiration, hotel deals and World Cup getaway ideas, visit www.experiencemiamibeach.com, follow @ExperienceMiamiBeach on Instagram and download the EXP Miami Beach Tours app, available from the App Store and Google Play.
