Fox News Opens Interactive Cathedral to Boost Scorsese’s ‘Saints’
Fox News Media wants to take some of its fans to church.
To promote ‘The Saints’, a new eight-part documentary series produced by Martin Scorsese for the Fox Nation streaming service, the Fox Corp. backed conservative media organization opened an interactive kiosk outside its New York headquarters that looks like something similar. to a medieval place of worship. Inside, visitors can listen to the famed director via audio and take interactive “selfies” that use artificial intelligence to show people as if they have been transformed into the historical figures highlighted in the program.
Each episode focuses on a particular saint, including Joan of Arc, Francis of Assisi, John the Baptist, Thomas Becket, Mary Magdalene, Moses the Black, Sebastian and Maximillian Kolbe. The first four episodes will be released on November 16 and the last four will be released in May 2025.
Fox News has lured several famous celebrities to work on Fox Nation documentary projects, including Kevin Costner, Dan Aykroyd and Kelsey Grammer. The company has built a library for the subscription-based streaming outlet that has increasingly focused on entertainment and lifestyle content for people who tune in to Fox News. Projects in recent months have included stand-up comedy and faith-based programming.
The new interactive attraction has opened on the West 48th Street side of the Fox corporate building in New York. Passers-by can print the photos taken and share them on social media.
The new installation shows Fox trying to up its game when it comes to promoting celebrity-backed Fox Nation projects. In 2022, the company transformed an exterior wall of his New York home by using it as the backdrop for a giant poster promoting Kevin Costner and “Yellowstone: One-Fifty,” a four-part miniseries celebrating Yellowstone National Park.
