Victoria Beckham leads the family brand’s battle against Brooklyn

Hours earlier, Brooklyn notably failed to recognize Victoria, 51, on Mother’s Day in Britain, instead posting a tribute to his mother-in-law Claudia Heffner Peltz. The move intensified the investigation into an ongoing rift with Victoria and David Beckham, 50, as speculation grew over how the family would react.

An insider said: “By the time Brooklyn’s latest posts started circulating, there was already a clear sense that the situation was being very deliberately handled behind the scenes. Nothing about the response – or lack thereof – was coincidental.”

“Victoria in particular is approaching this not only as a family matter, but also through the lens of brand protection, something she understands better than most.”

Another source said Victoria’s experience had become central to the strategy.

The insider added: “She has spent decades building a global image, from her days with the Spice Girls through to establishing herself in fashion, and that gives her a very specific set of skills. She knows how stories form, how they can spiral and how to contain them.”

“There is a strong view that she is perfectly positioned to determine how the Beckhams respond to social media activity in Brooklyn in a way that protects Brand Beckham rather than worsens the situation.”