The first Rome at the pavilions presents well-being in the eternal city | News

Boutique hotel brand The Pavilions Hotels & Resorts has partnered with Roman wellness concierge service Privilege to launch a new in-room wellness service at its trio of luxury city hotels in the Eternal City. Guests of The First Arte, The First Dolce and The First Musica, Rome by The Pavilions can now browse, book and enjoy Privilege’s range of massages, beauty treatments, personal training sessions and wellness rituals in the comfort of their own room or suite.
The new partnership, which can be booked via an in-room QR code, is designed for comfort and convenience, while reaffirming The Pavilions Hotels & Resorts’ commitment to creating sophisticated, private spaces in which you can relax, connect with cultures and explore some of the world’s most sought-after destinations.
Guests can choose from a range of relaxing and rejuvenating massages; personalized facial treatments; manicures and pedicures; make-up and hair styling; and personal training. The choice of seven massages includes Swedish; Relaxing; Aromatic; Lymphatic drainage; Foot reflexology; Sports massage and Ayurvedic massage (from EUR 150 for 50 minutes; approximately GBP 131).
Personalized facial treatments include the Kobido Facial Massage, known as the ‘Japanese Natural Facelift’, the Purifying Facial and the Anti-Aging Facial (from EUR 150 for 50 minutes; approximately GBP 131).
Brightening, anti-stress and anti-aging mini facial rituals include tailor-made skincare advice and rejuvenating massages (from €270 for 120 minutes; approximately €233).
Deeper wellness and beauty immersions are also available, such as the Privilege Experience, which includes a 60-minute private personal training session; Sports massage of 80 minutes; Hands & Feet Ritual; washing, masking and blow-drying hair; and full couture make-up session (from €705; approximately GBP615). Brides-to-be can also choose from a range of bridal hair, make-up and spa packages (from EUR 330; approximately GBP 288).
The First Arte’s four Spa Suites and Spa Suite Views are designed for those seeking ultimate privacy, luxury and well-being. They offer a serene Roman rooftop retreat where you can relax and rejuvenate. Each room features a private wellness area and outdoor terrace, complete with jacuzzi and sauna, creating a sanctuary of serenity and peace in the Eternal City.
Commenting on the new wellness partnership, Andrea Pierini, Cluster General Manager of The First Rome by The Pavilions, said: “We are thrilled to partner with Privilege to further enhance the personal, genuine service we provide to our discerning guests. We are committed to continually evolving our curated experiences so that guests return home with lasting memories, and this latest partnership reinforces our commitment to providing a sophisticated urban retreat in the heart of Rome.”
A unique deconstructed resort concept in the heart of Italy’s historic and vibrant capital. The trio of five-star boutique hotels exemplify modern Roman luxury through artisanal cultural, gastronomic and wellness experiences. Each hotel features an elegant, contemporary design by Studio Marincola and is just steps away from some of Rome’s most famous sights and luxury shopping streets.
The First Arte presents 26 rooms and suites; more than 200 carefully curated works of art; and innovative Mediterranean cuisine prepared by Chef Daniele Lippi at Acquolina restaurant – one of three two-Michelin-starred restaurants in Rome.
Inspired by the creativity of music, The First Musica features 24 suites and rooms with floor-to-ceiling windows overlooking the Tiber River, as well as ALTO, a glamorous three-storey restaurant and bar concept with all-round views of the Roman skyline.
The First Dolce has 23 suites and rooms and is inspired by la dolce vita. The authentic pasticceria Velo serves delicious pastries, desserts, afternoon tea and cocktails.
Pavilions Hotels & Resorts’ portfolio includes a diverse and decorated collection of 13 award-winning hotels and resorts in Asia and Europe. The Pavilions Phuket, The First Arte, Rome by The Pavilions and REVĪVŌ Wellness Resort, Bali each received one key in the MICHELIN Guide to Hotels 2025. The Toren, Amsterdam by The Pavilions also achieved its fourth consecutive ‘Best of the Best’ recognition at last year’s Tripadvisor® Travellers’ Choice® awards, while The Pavilions Bali and The First Arte, Rome by The Pavilions ranked among the top 10 percent of Tripadvisor listings worldwide.
Rates start from EUR 400++ (approximately GBP 349++) per night at The First Musica, Rome by The Pavilions; from EUR 500++ (approx GBP 436++) at The First Dolce, Rome by The Pavilions; and from EUR 600++ (approx. GBP 523++) at The First Arte, Rome by The Pavilions, based on two people sharing a Prestige Room.
The Stay Longer, Enjoy More offer in Rome offers guests a 25% discount on summer stays of four nights or more. Bookings are possible until June 30 for stays from July 1 to August 31. General terms and conditions apply.
For more information, visit paviljoenshotels.com




