Real estate

Real estate is predominantly female, so why doesn’t leadership reflect this?

Moments of recognition like International Women’s Day have their place, but lasting change in leadership representation won’t come through celebration alone, writes Courtney Cager.

Women make up about two-thirds of real estate agents in the United States, according to the National Association of Realtors. Yet industry-wide leadership roles, ownership positions, board seats and top decision-making positions are still disproportionately male.

It is a gap that becomes especially visible in March International Women’s Day brings a wave of panels, tributes and social media campaigns recognizing the achievements of women across industries. The recognition is well intentioned, but the conversation about women in leadership often stops at celebrating the event and not at examining what actually creates opportunities.

After working in the real estate industry for many years, I’ve seen how often discussions about women in leadership focus on encouragement rather than the systems that determine who gets the opportunity to lead.

Opportunity, not encouragement

For many women in the real estate industry, the problem isn’t a lack of encouragement; it’s a lack of opportunity. Women don’t need more cheerleaders telling us we can lead. Most of us already know that. What we need are organizations that are willing to entrust us with real responsibility: the ability to make business decisions, drive our own results, and determine the direction of the companies we help build.

Encouragement is important, but opportunity is what ultimately changes careers. Titles don’t create leaders; authority does.

For years, many organizations have treated representation as a visibility issue: spotlight more women, celebrate their achievements, and encourage them to step up. Those efforts are important, but visibility alone rarely changes who has power.

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Leadership must come with authority

The real change happens when leadership roles are designed with real authority and responsibility. Roles that carry clear decision rights and responsibility create avenues for influence, and when those systems exist, skilled leaders step into them naturally.

When leadership roles lack real authority, talented people often stop following them. Not because they are incapable of doing so, but because they realize when influence is limited and outcomes are predetermined. Over time, that dynamic quietly reinforces the leadership gaps that organizations claim they want to close.

Across all sectors, companies are increasingly being asked to demonstrate not only what they say about leadership and inclusivity, but also how authority and opportunity are actually distributed within their organizations. Symbolic obligations are questioned. What matters now is whether leadership roles entail real responsibility, measurable results and clear pathways for advancement.

As companies reevaluate leadership pipelines and organizational accountability, the focus is shifting from symbolic obligations to the structures that actually determine who leads.

Women as decision makers

From my experience working within a fast-growing multi-state real estate agency, the impact of such leadership structures is undeniable.

One of the first things I noticed when I joined Century 21 Circle was something surprisingly simple: During leadership meetings, there was almost always a woman in the room.

In strategic conversations and decisions that determined the direction of the company, women were not present as observers; they were decision makers. In an industry where leadership rooms often look the same, this was immediately noticeable.

As the company expanded across multiple states and continued to grow within the global Century 21 network, leadership responsibilities naturally expanded as well. What was striking was that it was not treated as unusual within the organization.

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Leadership roles were built around responsibility for growth, culture, operations and performance, with each position having clear authority and responsibility associated with it. As the organization grew, women naturally moved into many of these roles because expectations and decision-making authority were already defined.

That structure reflects a leadership philosophy that we champion CEO, Melissa Archer-Wirtzwhich has long emphasized building leadership journeys linked to trust, ownership and measurable results.

The result was not performative. It was just how the organization worked.

When leadership roles are designed to solve real problems and project real authority, the question of who fills them often answers itself.

Recognition moments like International Women’s Day are appropriate, and the real estate industry has many leaders worth celebrating. But if we want lasting change in leadership representation, celebration alone won’t get us there.

Real progress comes from designing leadership, creating clear paths for advancement, aligning authority with responsibility, and linking leadership roles to results.

When leadership opportunities are real, the right people step forward. Over time, leadership begins to look remarkably different.

Courtney Cager leads marketing and brand communications initiatives at Century 21 Circle, a top 10 real estate agency in the global Century 21 network. Connect with her Instagram or LinkedIn.

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