Gen Z is ready to buy: boost your business by mastering co-buying

Co-buying is the new Gen Z path to the American dream. There’s still a lot to unpack before agents can start seeing it as a solid income stream, but those who dedicate themselves to the training can find measurable success by specializing in non-traditional, Zoomer residential real estate.
Friends and family
Gen Z co-purchasing is intended to address affordability issues, as many Gen Z buyers are looking for mortgage partners, not spouses.
A 2024 survey found that more than half of aspiring homeowners say their income is not high enough to afford a down payment and closing costs. So taking the non-traditional approach of joint buying – pooling resources with a friend, sometimes a family member – to buy a house together makes sense for this group.
Driven by financial hardship, joint purchasing has quadrupled among multigenerational households between 1971 and 2021, according to Pew Research in The Wall Street Journal.
It is estimated that Generation Z is almost here 70 million young people. The older members were born between 1996 and 2012 and are in their twenties. They are a pragmatic population that has suffered more than any other generation from living in low-income households after the 2008 recession, making them ripe for the real estate industry’s attention.
Aaccording to Unpleasant National MI, a private mortgage insurer, and FirstHome IQ, a nonprofit organization focused on financial literacy and homebuyer education, about a third of adult Generation Zers participation they are open to pooling money and buying a home with friends or family, while only 18 percent of millennials say they are open to joint buying as a strategy.
Generation Z wants to leave home.
The solution for many is teaming up with a friend. Joint purchasing and pooling resources to actually make it happen has led to the creation of management companies such as Nesting, CoKoop And Pairadimewhich aim to guide people through the co-purchasing process.
Joint purchasing involves two or more friends, family members, or romantic partners. When these relationships become financial and residential partnerships, without structure things can go wrong.
The financial characteristics of Gen Z
Gen Z is the most educated generation yet:
- Practical, prioritizing trade schools and certifications over higher education
- Hardworking, flexible and goal-oriented, many prefer freelance and gig work
- Reforming the workplace and living landscape with an emphasis on work-life balance
- Proactive, using technology and social media as ubiquitous tools to broaden their knowledge, access resources and make wise purchasing decisions.
- Financially conscious, as evidenced by their parents’ struggles during the Great Recession and the stress of the rental market
- Value security and the stability of conservative spending and smart investments
It’s their pragmatism that could lead Gen Zers to explore and evaluate a range of lifestyle options before deciding to rent or attempt to buy a property solo, which may be less desirable than what they want or where they want.
As consumers, Generation Z is heavily influenced by the digital world. They rely on social media platforms to make informed purchasing decisions. Agents would be wise to broadcast their social marketing networks via Instagram, YouTube and TikTok, where they are known to spend many of their waking hours.
Architecting co-ownership
When structuring a co-purchasing strategy with the best chances of success for unrelated parties, there are some challenges that must be overcome to maintain communal life. To avoid these, advise your fellow buyers to:
- Ensure a stable relationship from the start
- Approach life and money values the same way
- Set and respect boundaries and privacy
- Make agreements about division of tasks, regular maintenance and record keeping
- Create an emergency fund for unexpected repairs
- Create written termination terms for when priorities change or difficulties arise
- Structure the exit plan with the help of a lawyer or notary
Lender and legal
Control by lenders: Qualify together
Every co-borrower Government-backed loans (FHA, VA, USDA) and conventional loans backed by Fannie Mae must meet credit, income, occupancy and, in the case of the VA, veteran eligibility requirements. The number of co-owners depends on the lender.
Conventional loans for co-borrowers backed by Fannie Mae
Although the qualification includes both combined income and credit, the conventional loan offers unrelated co-owners the most flexibility.
FHA loans for occupying co-borrowers
The FHA loan, another good option, has a lower down payment of 3.5 percent. The co-borrowers of the property take over ownership of the property and are obliged to take out the mortgage.
VA-backed loans for co-borrowers and non-VA co-borrowers on VA-backed loans
There are two types of VA-backed loans for co-owners/co-borrowers. One meets traditional VA criteria and guarantees the loan, while the other, a joint VA loan, provides a path of co-ownership if the other co-borrower does not meet veteran or spousal eligibility. This Joint VA loan does not guarantee the full portion of the loan.
Credit scores
FICO credit score
FICO, traditionally the only lending model for mortgage origination, impacts everyone if one co-borrower’s score is significantly lower.
VantageScore 4.0
The recently approved alternative credit scoring model by the Federal Housing Finance Agency (FHFA) offers buyers a boost to qualify for a mortgage or reduce the cost of the loan. This scoring model was developed by Equifax, Experian and TransUnion and includes rent, utility and telecom payments and Venmo history.
The co-purchase agreement
Because unrelated parties do not share the same legal rights and protections as married couples under state marital laws, it is advisable that a co-purchase or co-ownership agreement, drafted by an attorney, be drawn up to define the relationship:
It defines the choice of deed:
- Common tenants, that allow for equal or unequal percentages of ownership are often used by unrelated parties
- Joint tenancy, which gives co-owners with the same interest, usually married couples or other related parties, the right to a survivor’s pension, with the surviving co-owner receiving the deceased owner’s share upon death
It defines the financial split, 50/50, or an itemized split of how mortgage, taxes, insurance, utilities, and maintenance are paid.
It defines standard. All parties are equally responsible and each is legally bound to make payment in full. All credit scores suffer, regardless of whether only one party is at fault due to job loss, other circumstances, or unwillingness to pay.
It defines an exit strategy, Aobtained through a buyout formula, if/when a party wants out due to a lifestyle change and calculated through a professional valuation and/or a CMA (comparative market analysis) provided by a real estate agent, or, if disputed, through a judicial sale by partition, a division of a jointly owned property.
Deeply American
Expectations for Generation Z are high as they mature. History and behavior predict their story – pragmatic, hardworking, children of their parents’ financial problems – ingredients that will coalesce to form the future protectors of property rights, home and land. Co-purchasing makes purchasing a home no longer just a dream – the American dream – but America’s new reality.
Annette DeCicco is a real estate agent and director of growth and development at Berkshire Hathaway HomeServices Jordan Baris Realty in Northern New Jersey.




