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EVA Air Welcomes West Ham United Legends and Supporters to Bangkok and London for Brand Collaboration | News


EVA Air, Taiwan’s largest independent airline, has once again joined forces with long-term partner, West Ham United, to host West Ham supporters and club legends, Carlton Cole and Marlon Harewood, in Bangkok between April 9 and 13 to film brand and travel content and strengthen EVA Air’s brand presence through its ongoing partnership with the club.

In addition to filming brand and travel-related content, EVA Air, the club’s official airline partner, hosted a fan engagement event with local supporters and a special Watch Party as the Hammers took on Wolverhampton Wanderers at the London Stadium and recorded an impressive 4-0 win.

The Watch Party took place at O’Shea’s Irish Pub and gave West Ham supporters and members of West Ham Fans in Thailand Official Supporters’ Group the opportunity to take part in a question and answer session with both Cole and Harewood, who engaged with fans throughout the night.

In addition to fan engagement activities, attendees enjoyed a number of awards ceremonies and a lively atmosphere as they joined other supporters in supporting the Irons.

David Chang, General Manager of EVA Air’s UK office, commented: “We are delighted to have worked with our partners, West Ham United, to organize this fantastic viewing party. With our direct flight service from London Heathrow to Bangkok being so popular, this was a great opportunity to promote one of our key routes, but also to connect the legends and fans of West Ham United at a packed event with an electric atmosphere. It is great to see so many West Ham fans and supporters in Thailand and for EVA Air, it was a privilege to receive them.”

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West Ham United legend Carlton Cole agreed with the incredible enthusiasm, numbers and support from the fans in Bangkok: “It was great to see how much passion there is for West Ham United in Thailand. From the moment we stepped off the plane we met so many fans, even at the airport when we landed! The event was completely sold out even though the match started in the early hours of the morning, which shows how big West Ham United is in every corner of the world. It was incredible to be there to be involved, meet the fans and also cheer on the team for such a crucial win, thanks to the Thai Hammers Fan Club and EVA Air for such a memorable evening.”

To mark the event in Thailand, EVA Air was the official matchday sponsor at the London Stadium for the match against Wolverhampton Wanderers on April 10. The London activation focused on in-stadium engagement and fan interaction, with key elements including: a pre-match big-screen quiz giving fans the chance to win free flights and a signed West Ham United shirt; exclusive giveaways distributed in select hospitality lounges; EVA Air branding on matchday merchandise and the promotion of an exclusive promotional code giving West Ham supporters up to 10% off flights

EVA Air has been the official airline partner of West Ham United since 2018 and has carried out numerous successful brand activations during this period.

Travelers can learn more about EVA’s award-winning services, global route system and book flights at www.evaair.com.

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