CARIBBEAN TRAVEL MARKET PLACE 2026 OPENS APPOINTMENTS AGAINST STRONG GLOBAL BUYER DEMAND | News
Appointments have officially opened for Caribbean Travel Marketplace (CTM) 2026, taking place from May 12 to 15, 2026 in Antigua and Barbuda, with buyer registrations up from last year. The Caribbean Hotel & Tourism Association (CHTA) encourages suppliers to secure their participation and schedule meetings with international buyers to maximize early access to appointments.
“The Caribbean is experiencing a moment of extraordinary opportunity,” said CHTA President Sanovnik Destang. “As global attention turns to our region, suppliers who visit Marketplace will be positioned to meet that demand immediately. New buyers are coming into action and want to discover new products, build new relationships and do business. Marketplace is where that happens.”
Now in its 44th year, CTM remains the Caribbean’s premier B2B tourism event, designed to efficiently connect suppliers with global distribution partners. Over two days of pre-scheduled meetings, suppliers will engage directly with wholesalers, tour operators and travel advisors – streamlining what would otherwise take months of individual sales activities.
“The value proposition extends to both sides of the table,” says CHTA CEO Vanessa Ledesma. “For buyers, Marketplace provides efficient, cost-effective access to the full breadth of Caribbean hospitality and tourism products in one location, from established hotels and destinations to emerging suppliers they might not otherwise encounter. For suppliers, the event offers something equally powerful: the opportunity to hear directly from buyers about what’s happening in key source markets, what travelers are demanding, and how Caribbean businesses can become more competitive and capitalize on the increased interest.”
In addition to business meetings, CTM is one of the most important networking forums in the Caribbean. Delegates have the opportunity to connect with other regional stakeholders, share insights and learn from each other’s experiences, strengthening the collective tourism product of what continues to be the world’s number one holiday destination.
Special travel and accommodation offers
To make attendance even more accessible, CTM 2026 partner hotels in Antigua and Barbuda offer preferential participant rates on a wide selection of accommodations, from boutique hotels to full-service resorts. A full list of partner hotels, booking codes and scheduled transportation details is available at chtamarketplace.com/travel-and-accommodations.
In addition, regional airline partner LIAT Air is offering CTM visitors a 15% discount on airfare to Antigua and Barbuda using promo code CHTA2026, valid for bookings made through May 10, 2026, for travel between May 8 and 17, 2026. The discount is an ideal opportunity for buyers who may also want to visit other Caribbean destinations while in the region. Visit flyliatair.com for flight schedules and bookings.
Caribbean Travel Marketplace is powered by the following partners: ABA Global Marketing, Amadeus, Interval International, Maestro PMS, Mastercard, My Booking Rewards, Silverware POS, taConnect, Tambourine, Travelzoo and Triptease. Destination partners include Antigua and Barbuda, Barbados, Jamaica, Saint Lucia, St. Kitts and Nevis and Turks and Caicos Islands.
For more information or to register, visit https://chtamarketplace.com/registration.
