Mirai and STAAH Integrate to Drive a Global Strategic Alliance | News
Miraia leader in hotel distribution technology and direct booking optimization, and STAAHthe leading global platform in cloud-based hospitality distribution and booking solutions for all types of accommodation, today announced a global strategic alliance. This partnership is shaped by an advanced API integration designed to transform and optimize the way hotels manage their bookings, inventory and online distribution.
The agreement provides mutual customers with real-time synchronization of inventory, pricing and availability, allowing properties to automate their operational processes, ensure rate parity, monitor restrictions and drive their direct sales strategy with maximum efficiency and without friction.
By connecting STAAH’s technology to Mirai’s ecosystem, independent hotels, resorts, chains and vacation rentals that rely on STAAH will gain direct and optimized access to Mirai’s powerful conversion tools and metasearch connectivity. In turn, this strategic move consolidates Mirai’s international expansion, allowing the company to offer its specialized connectivity and direct sales solutions to a significantly larger global network of properties.
In the words of Adam Walsh, Global Head of Connectivity, STAAH: “Integration with Mirai is a natural step for STAAH. We have long respected what the Mirai team has built: a booking engine that truly converts, backed by a philosophy that puts hoteliers first. Together we give properties the best of both worlds: Mirai’s direct sales intelligence combined with STAAH’s global distribution reach in more than 90 countries and 30,000 accommodations. This is not the case. It is only a technical connection: they are two teams with complementary strengths that pursue the same goal. We are curious to see what this means for our shared hotel partners.”
According to Estefania Livi, Global Partnerships Manager at Mirai: “For Mirai, the partnership with STAAH reinforces our global commitment to expanding a world-class integration portfolio. We want our customers to always work with market-leading tools. This partnership aligns directly with our core philosophy of flexibility, allowing each hotel to choose and configure its ideal technology ecosystem based on its unique goals.”
Thanks to this alliance, hotel properties will benefit from centralized and automated management from a single interface in the cloud. Instant bookings generated through Mirai’s booking engine are automatically and immediately integrated into the property’s workflow, virtually eliminating manual errors and the risk of overbooking.
Likewise, STAAH customers will be able to optimally explore Mirai’s complementary solutions, specifically designed to reduce dependence on OTAs and regain control of the end-customer relationship.
