YY Group welcomes The Landmark Bangkok to growing customer portfolio in the hospitality industry | News
YY Group Holding Limited, a global leader in on-demand workforce solutions and integrated facilities management (IFM), today announced that its Thai subsidiary, YY Circle Thailand Co., Ltd., has signed a one-year manpower outsourcing contract with The Landmark Bangkok, one of Thailand’s most prominent luxury hotels. The agreement further strengthens YY Circle Thailand’s growing portfolio of premium hospitality clients and advances the company’s strategy to build Thailand into the next major contributor to manpower revenues, alongside its subsidiaries in Singapore, Hong Kong and Malaysia.
Since joining YY Group in June 2025, YY Circle Thailand has quickly built a portfolio of internationally recognized hotel clients, including Central Group, CP All, Shangri-La, Banyan Tree, Hyatt, Sheraton and JW Marriott. The five-star Landmark Bangkok hotel further expands the company’s reach within Thailand’s luxury hospitality segment and increases the density of its customer base in the Bangkok metropolitan area, driving greater operational efficiency and workforce utilization. The addition of this iconic property to YY Circle Thailand’s customer base also strengthens the company’s reputation as a trusted employment partner for the highest levels of Bangkok’s hospitality market.
Mike Fu, Chief Executive Officer and Executive Director of YY Group Holding Limited, commented: “Winning The Landmark Bangkok represents another important step in our growth story in Thailand. Each new partnership with a world-class hotel strengthens our operating footprint, deepens our talent pool and brings us closer to achieving the operational density needed to achieve scale in the Thai market. Thailand represents one of the most attractive opportunities for hospitality professionals in Southeast Asia, and our continued investments in regional capacity and operational infrastructure enable us to leverage these opportunities in a We are confident that YY Circle Thailand is on a clear path to join our subsidiaries in Singapore, Hong Kong and Malaysia as a key growth driver for our manpower segment.”
Jirapat Haetanurak, Co-Founder and Country Director of YY Circle Thailand, added: “The Landmark Bangkok is one of Thailand’s most iconic hotels and a property we are proud of. This win reflects the growing confidence of leading hospitality operators in our people, our technology-enabled staffing model and our ability to deliver consistent service quality at scale. With each new customer, we are building the operational presence needed to make Thailand a key market for YY Group, and we see significant ramp-up for the bow.”
These customer wins strengthen YY Group’s position in Thailand’s premium hospitality labor market, where rising international tourism and increasing demand for flexible, compliant employment solutions continue to create attractive growth opportunities. The company will continue to pursue partnerships with leading hotel brands as part of its broader strategy to scale its operations in Thailand and build long-term recurring revenue streams in one of Southeast Asia’s most dynamic markets.
