Sales start at Waldorf Astoria Residences Sarasota | News

Sales officially begin today at Waldorf Astoria Residences Sarasota, marking a defining moment for the city and the brand’s first residential address on the market. The 18-story standalone residential tower combines the enduring elegance of Waldorf Astoria with thoughtful architecture and a lifestyle shaped by service, discretion and design, offering the opportunity to own a private home infused with legendary hospitality.
Developed by Jebcore Companies and WMG Development, the tower features 86 private residences ranging from one to five bedrooms, with expansive floor plans, 13-foot ceilings, floor-to-ceiling windows and beautiful curved terraces with glass railings. The design, from award-winning ODP Architecture & Design with interiors by Workshop/APD, combines timeless materials with modern functionality, including large format floors, designer kitchens with Wolf and Sub-Zero appliances, concierge cabinets for discreet deliveries and private elevator access.
“This launch represents years of intentional planning around what we consider the heart of downtown Sarasota and one of the most critical locations in the market,” said Sadek Omar, partner of Jebcore Companies. “Working with Waldorf Astoria, our focus was on creating something truly distinctive by assembling a team with the depth and caliber required for a place of this significance and applying a high level of discipline to every decision. From the way the building meets the street to the character of the homes and shared spaces, every element was purposefully considered. We are very proud to have delivered a project that respects its context, reflects architectural integrity and adds lasting value to the city.”

Outside of their homes, owners can enjoy more than 60,000 square feet of indoor amenities and outdoor spaces, anchored by Waldorf Astoria’s signature Peacock Alley Lounge, along with a library, a private dining room, a wellness center with spa treatment rooms, pilates and exercise studios, infrared saunas and steam rooms, a golf simulator, a theater lounge, guest suites and dedicated areas for children and teens. Outside, there’s an expansive 25,000-square-foot sky garden with a resort-style pool, hot and cold plunge pools, an entertainment lawn, a shaded grove and a Florida pavilion with bar and grill stations.
“This site was protected with a long-term vision long before the path forward was charted,” said Curt Frost, president and CEO of WMG Development. “We believed in the importance of protecting this corner of downtown Sarasota for its proper use and were willing to take that risk in service of the city’s future. That commitment guided every decision that followed and ultimately led us to partners who shared our belief that this place deserved something meaningful. It was incredibly rewarding to see that vision come to life in a project of this quality.”
Located in the heart of Sarasota’s walkable downtown, at the intersection of Main Street and Pineapple Avenue, Waldorf Astoria Residences Sarasota offers residents moments of Sarasota Bay, the marina, cultural institutions, fine dining and boutique shopping.
Sarasota continues to cement its reputation as one of the most desirable coastal cities in the United States, combining world-class natural resources with cultural depth and a lifestyle that appeals year-round. In 2025, Siesta Beach was ranked as the best beach in the US and around the world on TripAdvisor’s Best Beaches list, and was the only US beach to be included in the global rankings of the World’s 50 Best Beaches, a true testament to the rare, powder-white quartz sand and calm, crystal-clear waters that attract visitors and residents alike from around the world.
Beyond the coastline, Sarasota boasts a thriving cultural scene and a quality of life that resonates with full-time residents and seasonal buyers alike. Sarasota was recently recognized as one of the top cities in the US for its overall desirability and lifestyle, including high marks for arts, food, climate and community amenities.
The region’s academic strength is reflected in the strong performance of local public schools, while destinations such as the Marie Selby Botanical Gardens, Ringling Museum, Bayfront Park and the Sarasota Bradenton International Airport (SRQ) have received national attention for their excellence in experience and accessibility.
Ownership includes exclusive Waldorf Astoria Signature benefits such as Hilton Honors Diamond status for the duration of ownership, preferential rates at Waldorf Astoria properties worldwide, elite travel privileges, a dedicated Hilton concierge and access to customized lifestyle and home programs.
Construction is expected to begin in late 2026 and completion is expected in 2029.
Homes are now available from $2.2 million, with sales represented exclusively by Michael Saunders & Company.
For more information, visit the Waldorf Astoria Residences Sarasota temporary sales gallery at 1605 Main Street, Sarasota, Florida or visit waresidencessarasota.com.




