Real estate

RE/MAX, Inside Real Estate announces expanded partnership

RE/MAX And Within real estate expand their partnership. The companies announced the expansion Tuesday during the RE/MAX Broker Owner Conference.

The expanded partnership will… VetTrail platform for all RE/MAX brokers in the US and Canada.

The strategic partnership between Inside Real Estate and RE/MAX started in 2022 through the initial launch of MAX/Tech powered by kvCORE for agents and teams. RE/MAX said it is adding broker functionality to the MAX/Tech platform by creating coordination between front office and back office staff to assist agents and broker owners.

“RE/MAX has taken a bold step by expanding their brand offering with the industry’s first seamlessly connected front office and back office suite,” said Alissa Harper, Inside Real Estate’s head of strategic sales, in a statement. “These combined solutions will help improve their consumer experience, unlock opportunities for greater agent productivity and drive greater efficiencies for their franchisees.”

Features of the platform include AI-driven workflow tools and actionable business insights that RE/MAX believes will improve agent productivity, streamline operations and deliver a superior customer experience.

“RE/MAX branches in the U.S. and Canada are already equipped with the industry’s most proven productivity platform, and now it’s reaching new heights,” Joe Skousen, CEO of Inside Real Estate, said in a statement.

“With the unparalleled capabilities of BoldTrail, and now the addition of the back office suite, the need for an end-to-end mobile solution has been solved. Business owners gain visibility across their entire value chain, agents gain more power to generate leads and close deals, and back-office staff can achieve greater efficiency by moving through transactions quickly and accurately.”

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The tools included in this expanded partnership include BoldTrail BackOffice, a solution that manages agent onboarding, transactions, compliance and commissions; BoldTrail Recruit, a suite of tools for attracting and retaining top talent and leveraging data and insights to improve agent productivity; CORE Home, a mobile app designed to centralize relationships with homeowners, maximizing customer engagement and repeat business; and Folio, an AI-powered solution that organizes emails and transactions.

“This is the end-to-end platform our broker/owners have been looking for,” RE/MAX President Amy Lessinger said in a statement. “This expanded strategic partnership represents an important milestone in our commitment to providing RE/MAX branches with industry-leading technology that drives productivity and growth and ultimately improves the service and value they provide to consumers.”

According to the joint announcement, the rolling launch of the BoldTrail BackOffice Suite will begin in the fourth quarter of 2024.

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