Pullman Danang Beach Resort responds to rising Bleisure trips | News

As global travel patterns continue to evolve, ‘bleisure’ travel, which combines business travel with leisure experiences, has become a major trend in the hospitality sector. According to Agoda’s Travel Outlook Report 2026, 76% of business travelers in Asia Pacific plan to combine work travel with leisure. In Vietnam, the trend is even clearer, with more than 85% of business travelers saying they plan to extend their stay beyond meetings and work commitments.
In response to this shift in traveler behavior, Pullman Danang Beach Resort continues to strengthen its offerings for both business and leisure travelers. The beachfront resort offers a versatile MICE infrastructure suitable for hosting a wide range of corporate events, from board meetings and strategy workshops to conferences and corporate parties. The modern ballroom serves as a fully equipped indoor venue with cutting-edge audiovisual technology, while expansive outdoor spaces offer flexible event setups in tropical gardens or along the beach. Combined, these locations allow the resort to host events for up to 1,000 guests, providing customizable options for different formats and event concepts.
The resort’s location further supports bleisure travel. Located on Bac My An Beach and approximately 15 minutes from Danang International Airport and the city center, the property offers easy access while maintaining a tranquil coastal location. It is also within easy reach of major attractions such as the Golden Bridge – Ba Na Hills, renowned golf courses and UNESCO World Heritage Sites including Hoi An Ancient Town and My Son Sanctuary, allowing guests to extend their stay away from business activities.
To complement the business and location benefits, the resort offers a range of leisure facilities designed for relaxation and wellbeing. These include a newly developed sports complex with tennis, pickleball and padel courts, water sports activities and a 24/7 fitness centre. Spa services are also available, offering additional options for recovery and relaxation. Dining is an integral part of the experience, with three restaurants and a bar offering options from casual meals to evenings by the beach.
Backed by an experienced hospitality team focused on continuously improving service standards, Pullman Danang Beach Resort continues to position itself as a destination where business and leisure travel can be seamlessly combined.




