Real estate

MLSs, Lead Generation, Liquid Death: Inman’s Top 5

Every Friday we round up the most popular, most read and most critical stories of the week, so you can quickly catch up on the big headlines you might have missed in the hustle and bustle of the work week. Here are this week’s Top 5, chosen by our readers.

PS Don’t miss The Download, our weekly column that breaks down one of the week’s biggest stories and provides you with what you need next Monday.


Robert Reffkin | Compass CEO at ICNY ’24 | Photo by AJ Canaria Creative Services

As Compass prepared to fight for rules favorable to its private listing strategy, Compass sought to understand what hundreds of MLSs faced – and create a 1-to-5 ranking system.


In this episode, Damian Eales gives his unfiltered look at the future of the MLS, the dangers of private listings and why the industry needs to stop infighting and start serving consumers.


Jimmy Burgess

If you want 2026 to be your best year ever, you’ll need to generate and convert more leads than in the past. Jimmy Burgess shows you how.


Attorney Peter Giattino is suspected of stealing $750,000 from a real estate client. He is accused of spending the money on gambling and other personal expenses.


As feeds become noisier and platforms become more unpredictable, the brands that stand out are taking risks. From the culture-centric approach of Liquid Death and ELF to shifts in discovery, AI and visual storytelling, the real benefit is clarity – not scale – and a point of view that audiences can recognize and trust.

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