Midwest real estate companies merge, create luxury division under the United Real Estate Network

“Our agents were authorized to move to a larger organization, but still have that small, local feeling,” he said. “This is a strategic growth partner in which agents can grow without disturbance, while they get national reach, best-in-class technology and new opportunities.”

SunWest broker and partner Monet Deshler said that the merger combines the boutiques service with the resources of a national network.

“We marry the high feeling of a luxury boutique with the power and tools of United’s National network, “she said.” This includes national training, advanced marketing and a referral network that brings continuity and trust for our customers – whether they buy in Kansas City or move from all over the country. ‘

Founded in 2005, the reach of Platinum Realty has now been extended to more than 2500 agents in 11 midwest offices under the United Real Estate Network.

Plans also include launching a new luxury division that will offer agents of certification programs, specialized branding, marketing plans and access to high -quality customer sources.

Rob Hill, director of Platinum Realty of growth and market development, said that the company wants to change how luxurious real estate is marketed in the region.

“We create something special at Platinum Realty that will set the basis for a different kind of luxury experience,” he said. “If it is unpacked, it will be better than everything our market has seen.”