Meta partners with Midjourney on AI image and video models

Meta is Work together with Midjourney To permit the AI ​​image of the startup and the video generation technology, Meta Chief AI officer Alexandr Wang announced on Friday in a message about Threads. Wang says that the Meta research teams will collaborate with Midjourney to bring its technology into future AI models and products.

“To ensure that Meta is able to deliver the best possible products for people, it is necessary to follow an all-of-the-above approach,” Wang said. “This means talent of world class, ambitious route map and working with the best players in the industry.”

The Midjourney partnership could help Meta develop products that compete with leading AI image and video models, such as Sora van OpenAI, the Flux of Black Forest Lab and VEO from Google. Last year Meta rolled out its own AI image generation -tool, imagine in various of its products, including Facebook, Instagram and Messenger. Meta also has an AI Video Generation Tool, Movie Gen, with which users can make videos of prompts.

The license agreement with Midjourney marks Meta’s newest deal to get ahead in the AI ​​race. Earlier this year, CEO Mark Zuckerberg went on recruitment for AI talent and offered some researcher compensation packages worth $ 100 million. The social media giant has also invested $ 14 billion in scale AI, and bought The AI ​​Voice Startup plays AI.

Meta has had conversations with various other leading AI labs about other acquisitions, and Zuckerberg even spoke with Elon Musk about the joints of his $ 97 billion takeover bid from OpenAi (Meta did not eventually participate in the offer, and OpenAi refused Musk’s offer).

While the conditions of the Meta deal with Midjourney remain unknown, the CEO of the startup, David Holz, said in a Post on X that his company remains independent without investors; Midjourney is one of the few leading AI model developers who has never accepted external financing. At one point Meta spoke with Midjourney about acquiring the startupAccording to Upstarts Media.

Midjourney was founded in 2022 and soon became a leader in the AI ​​image generation room for his realistic, unique style. By 2023, the startup was reportedly on pace to generate $ 200 million In income. The startup sells subscriptions from $ 10 per month. It offers more expensive layers, which offer more AI image generations, which cost no less than $ 120 per month. In June the startup released its first AI video model, V1.

Meta’s partnership with Midjourney comes only two months after the startup was sued by Disney and Universal, claiming that the AI ​​image models has trained on copyrighted works. Various AI model developers – including Meta – are confronted with similar allegations of copyright holders, but recent lawsuits with regard to AI training data have the side of technology companies.

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