Marriott Bonvoy forges global partnership with International Cricket Council | News
Marriott Bonvoy and the International Cricket Council (ICC) have signed a strategic partnership that will see Marriott International’s award-winning travel platform become the official accommodation partner for ICC through 2029.
The deal unites the world of cricket with the world of memorable travel stays and experiences, giving Marriott Bonvoy’s 260 million members the opportunity to embrace the excitement of the game across continents and showcasing Marriott Bonvoy’s extensive offering to cricket’s passionate global fan base.
“Cricket continues to grow as a global sport, with increasing global fan engagement and momentum,” said Peggy Roe, EVP and Chief Customer Officer, Marriott International. “With more than 2 billion fans worldwide, we are proud to serve as the official accommodation partner of the ICC and look forward to providing exclusive access and unique experiences to our members who are passionate about cricket.”
The agreement covers all ICC Men’s events over the next four years: the 2026 ICC Men’s T20 World Cup in India and Sri Lanka, the 2027 ICC World Test Championship Final in the United Kingdom, the 2027 ICC Men’s Cricket World Cup in South Africa, Zimbabwe and Namibia, the 2028 ICC Men’s T20 World Cup in Australia and New Zealand, the 2029 ICC World Test Championship Final in the United Kingdom and the 2029 ICC Champions Trophy in India.
With a combined presence of more than 450 venues in the markets hosting ICC events, Marriott is well positioned to host teams, fans and members traveling domestically and internationally for the games. Fans traveling to attend ICC events can stay at Marriott Bonvoy’s portfolio of hotels around the world and when purchasing official travel packages from ICC Travel and Tours.
As one of the most watched sports in the world, cricket’s global fandom is undeniable. The partnership expands Marriott Bonvoy’s mission to connect people with the passions and places they love, giving members access to exclusive ICC experiences in destinations where Marriott International operates. To deliver world-class, premium experiences to fans, Marriott Bonvoy and the ICC will work together to design and launch new hospitality offerings at select locations at ICC events around the world.
Marriott Bonvoy will also work with the ICC in curating tailor-made cricket-related content, launching local activations and driving member engagement.
“Cricket’s dominance as a sport has the power to unite fans across countries. We now bring the power of Marriott Bonvoy to more than two billion fans and deliver tailor-made cricket experiences to our 260 million Marriott Bonvoy members. The partnership will enable us to push boundaries and deepen engagement in India, Australia, New Zealand and Sri Lanka, where the love for cricket runs deep,” said Rajeev Menon, President, Asia Pacific Excluding China, Marriott International.
“Cricket has been a lifelong passion for me, and like millions of fans, I have felt how the game brings people together across borders and generations. By partnering with the International Cricket Council, Marriott Bonvoy can turn that shared passion into unforgettable travel, giving our members around the world unparalleled ways to experience ICC events both on and off the field. As we celebrate this milestone in India today, we are excited to welcome fans to our hotels and to new, exclusive moments that bring the excitement of cricket even closer,” said Satya Anand, President – Europe, Middle East and Africa, Marriott International.
Mr. Jay Shah, Chairman of the ICC, said: “We are delighted to welcome Marriott Bonvoy to a partnership that reflects a shared ambition to redefine how fans experience the game of cricket. By combining the global reach of our game with Marriott’s portfolio of world-class destinations, we are creating a powerful platform that connects cricket and memorable travel experiences in leading cricketing countries. The addition of Marriott Bonvoy as a sponsor to our portfolio also reinforces the ICC’s long-term vision of working with respected global brands that go beyond visibility, delivering meaningful value to fans. Together we see this partnership as a vehicle for deep connection with fans.”
Mr. Sanjog Gupta, CEO of ICC, said: “The ICC is committed to elevating the experience standards of Cricket’s top events. While the spectacle of athletics is central to a fan’s experience, the lifestyle, hospitality, travel and cultural components are also essential. We hope to leverage the partnership with Marriott Bonvoy to develop and deploy varied travel and hospitality experiences to enhance fans’ enjoyment of our events and turn moments into lifelong memories. ICC events are organized around the world and fans travel thousands of miles to experience the allure of these cultural spectacles. Marriott Bonvoy’s international footprint, customer focus and commitment to delivering high-quality experiences make them a natural partner in our quest to elevate the allure and make our fans’ journeys even more enriching.”
Fans can register here to learn more about the various packages for the upcoming ICC Men’s T20 World Cup 2026 here.
