José Manuel Lorenzo wins Conecta Fiction Honorary Award
José Manuel Lorenzo, producer of Netflix Global Non-English charts “The Gardener” and “Raising Voices”, will receive the Conecta Fiction Honorary Award this year.
It will be presented to him during this year’s Conecta Fiction & Entertainment, which runs from 16-19 June, moved to Cuenca, a train journey of an hour east of Madrid.
“The prize acknowledges its exceptional career in the audiovisual sector, where Lorenzo has been a key figure in the evolution of modern Spanish television and the increase in script content as a cultural and export motor,” announced Conecta Fiction.
“According to the Conecta Awards Committee, José Manuel Lorenzo embodies the passion and transformation that the industry forwards in Spain,” it added ”
Now president and founder of the DLO Producciones, a Banijay company, Lorenzo is indeed one of the few of the Spanish still work industry, whose career practically extends the entire Modern Spanish TV, bent by the late deregulation in 1989-90 that saw the launch of networks antena and mediaset’s teleco.
In a likely record, while he was still in the 1930s, Lorenzo worked for all three as top management, first a member of the Spanish public broadcaster RTVE as a commercial director, and then in 1992 general director of the Spanish advertisement unit of Mediaset, after being interviewed by Silvio Berlusconi. They spoke for four hours, Berlusconi made him an offer that he could not refuse, but what Mediaset did ‘was not my style,’ Lorenzo told Vanity Fair España.
What the style of Lorenzo was and is was the production of Spanish fiction. First pulled in 1993 by Antonio Asensio, the new owner of Antena 3, as commercial director, Lorenzo was appointed director -general in 1995. Here he made his first major contribution to modern Spanish TV, not only pushed the news broadcasts of Antena 3, but continued with the continuation of the Spanish TV series that is based on the foundation of the foundations of the funds.
By the late 90s, very few American series made an annual top 10 of the most viewed Primetime series from Spain. Many of the leading scenario writers of Spain who have proved enormously successful in a platform age-alex Pina, for example Ramon Campos-Cutting their teeth Penning shows for free air networks. In a script series in a competitive environment 15 years before Latin -America, Spain has built up an expertise in series production that is still very useful today.
Lorenzo loved Asensio, but the appearance of Lorenzo of a chic rock star was bad with the conservative Honchos of Telefónica, who bought the Antena 3 group in 1997. They were better in Liberal Canal+, where he served as general manager of 1998-2004. His passion, however, remained production.
On the founder of Drive in 2004, who served as President of Boomerang, and then launched DLO Producciones in 2011, Lorenzo’s struggle was to find a stable financing context and international outlet for his creativity.
In these years, Lorenzo made very ambitious films that found no cash register traction (Agustín Díaz Yanes ‘Solo Quiero Caminar’) and the hugely pioneering modern musical ‘Hoy No Me Puedo Levantar’ that was not a big payment day. Other titles did better: RTVE’s 2012 “El Angel de Budapest” created a Premio Hondas for the best mini -series; ‘Lord, Give Me Patience’ of 2017 turned out to be a cash register; 2019’s loving “La Caza. Monteeperdido”, also for RTVE there was a hit and won the Audience Award at the France Luchon Festival.
How streaming services Lorenzo helped to practice his true calling
From 2017 the stars started to adapt to Lorenzo. Backing by Banijay from 2017 and the arrival of streaming services – led by Netflix in 2015 and compiled by the launch of Movistar Plus+, who released his first series in 2017 – have enabled Lorenzo to practice his true calling, and an energetic independent producer who has access to both financing and international distribution.
Van DLO Producciones, more than 2020-21, produced Lorenzo “Tell Me Who I am”, first fruit of a copproductiepact between Movistar Plus ++ and Telemundo International Studios. A espionage thriller, it brought the emotional and political odyssey of a woman from the Spanish Civil War, Stalin’s Elite from 1938 Moscow purifies Moscow to Mussolini’s Italy, Athens under crumbling Nazi rule to the fall of the Berlin wall, while fighting traditional gender roles. It was broadcast on Peacock in the US and HBO Latin -America.
With Moviastar Plus+ and Telemundo, Lorenzo reunited for “The Inmortal-Gangs of Madrid” (2022-24), a real fact-based mob-thriller that maps the spectacular rise in the Narco-food chain. Competitive in Canneseries, it was renewed for a second season.
Another DLO show, “Raising Voices”, an accusation drama of sexual violence, arranged last year on 3-9 June as number 1 most viewed Netflix Non-Engelt series on his worldwide graph. Green-Ningers Serie killer Thriller “The Garder” has just followed the non-English global map of Suite on 7-13 April.
Lorenzo works on all his productions at DLO as a very practical creative producer. He created co-created ‘to abolish voices’. About ‘El Inmortal’, he is happiest about her innovations, for example how episodes occurs, as if the fiction world continues, although the access to the public concludes.
Under his property, DLO will not produce more than one series at the same time, Lorenzo said. The now self-proclaimed Boutique Company Head says of its heights as a top TV-Exec, says he wants to make series with traditional craftsmanship. He also started to return to his origins, such as the Spanish countryside, which he cherishes. “The Gardener” borrowed in Lorenzo’s native Pontevedra in Galicia, North-West Spain. “La Caza. Monteeperdido” season 1 was shot in and around Benasque, a rural city in the lap of the highest massif of Pyrenees about which he talks about with passion.
Passion, however, has always been the characteristic of Lorenzo. He couldn’t want it in any other way.
