Hilton strengthens British lifestyle portfolio with two new tapestry collections from Hilton Hotels | News
Hilton announces two Tapestry Collection by Hilton hotels in Plymouth and Cork, continuing the expansion of its lifestyle portfolio in Britain and Ireland. The signing underlines Hilton’s selective long-term growth strategy, with a focus on destinations with strong demand. The hotels will be part of a growing portfolio of four Tapestry Collection properties in regional hotspots including Dover, York, Portrush and St Albans. The hotels mark Hilton’s debut in both historic maritime cities and are expected to create approximately 100 jobs.
The growth of Tapestry Collection supports the wider expansion of Hilton’s lifestyle brand across the UK and Ireland, including the recent signings of Motto by Hilton in Manchester, Tempo by Hilton in Belfast and two Curio Collection by Hilton hotels in London – The Derby London City and the recently opened The BoTree London. The announcement also follows last year’s highly anticipated debut of Tapestry Collection hotels in Portrush and Dover.
Nick Smart, vice president, development, UK, Ireland and Scandinavia, Hilton, said: “Both signings underline our commitment to expanding our lifestyle portfolio in the UK and Ireland. These distinctive, locally inspired hotels leverage the vibrancy, rich heritage and growing tourist appeal of Plymouth and Cork, making them an excellent fit for the Tapestry Collection brand, as we continue to grow our footprint beyond the largest, best-known cities.”
New Continental Plymouth, originally built in 1865 and recognized as one of Plymouth’s oldest hotels, will join Tapestry Collection as part of a franchise agreement with Elevate Hotels Plymouth Ltd. Ideally located in the center of Plymouth on Millbay Road, the hotel features 120 fully renovated rooms, meeting facilities, a fitness center and a restaurant and bar. Expected to open in spring 2027, the hotel will provide an ideal base for exploring Devon’s south coast, with Plymouth Hoe less than a 10-minute walk away, as well as nearby bars, restaurants and cafes.
Al Malik, managing director of Elevate Hotels Plymouth Ltd, said: “We are pleased to have acquired the New Continental Hotel, a Grade II listed building with a long history in the heart of Plymouth. This acquisition is in line with our strategy to invest in high quality regional hotels with strong trading fundamentals and significant upside potential. The New Continental Hotel stands out as a well-positioned asset in a dynamic coastal city, and we see significant opportunities to enhance its offering and increase its value over the long term. We are extremely excited to reposition the hotel as part of Hilton’s Tapestry Collection brand, which we believe will further enhance its appeal and performance.
Cork City Centre, Tapestry Collection by Hilton, will consist of 103 stylish rooms, including a mix of standard rooms and extended stay accommodation with kitchenettes, and will be located on South Terrace, in the heart of Cork city. The new build property is expected to open in autumn 2027 in partnership with JMK Group and will provide accommodation that reflects the character of Cork, alongside a restaurant and breakfast room, bar and gym.
The hotel is ideally positioned within walking distance of Cork’s cultural attractions, business district, universities and transport links. It is designed to appeal to both leisure and business travellers, strengthening Hilton’s presence in one of Ireland’s most dynamic hospitality markets.
Sonia Kajani, director of JMK Group, said: “We are delighted to bring the Tapestry Collection by Hilton to Cork. Hilton’s strong brand recognition and global reach make them an ideal partner, and this project will be a brilliant addition to our growing portfolio of high-quality hotels. We look forward to offering guests an excellent stay on the city’s beautiful South Terrace.”
Guests at both hotels can take advantage of Hilton Honors, the award-winning guest loyalty program. Members who book directly with Hilton can earn points toward hotel stays and experiences, and enjoy instant rewards and benefits, including contactless check-in with room selection and exclusive member discounts.
