Facebook is getting an AI dating assistant

Meta announced on Monday that it brings an AI assistant To Facebook dating.

This chatbot is meant to help users find competitions that are more closely tailored to what they are looking for. Meta can, for example, propose users to find “a Brooklyn girl in tech” or a user can ask the AI ​​to refine his profile.

Meta also says that it “helps people to avoid moisture” with a new function called Meet Cute, which gives users a weekly “surprise match” based on the algorithm.

The company says that Facebook dating competitions among adults aged 18 to 29 have increased by 10% on an annual basis, with hundreds of thousands of users in that age group that creates Facebook dating profiles every month. That is small compared to competitors such as Tinder, what has about it 50 million daily active usersand the 10 million daily active users of Hinge.

AI functions have already become the norm in mainstream dating apps. Even newer dating apps such as Sitch have tried to distinguish themselves with their AI functions.

Match Group-the owner of Tinder, Hinge, Okcupid and others-Trad last year in a partnership with OpenAI, which is part of the $ 20 million investment of the dating giant in AI. That is a big gamble, especially given the financial struggles of the match group, which has lost about 68% of his share price in the past five years.

So far, this investment has produced functions, such as an AI-Foto-Selector tool to Tinder, which scans your camera role to choose profile images, as well as AI-driven matching. Hinge has a function with which users can improve their answers to profile prompts with AI.

Bumble has added similar AI functions and founder Whitney Wolfe herd even disrupted a few feathers last year when they suggested that users could one day have personal “AI concierges” who go on dates with the AI ​​of other people to determine compatibility.