Disney+ replaces Star worldwide with Hulu to add more Hulu integration functions

Disney is busy closing the independent app and service from Hulu. But at the same time, the Mouse House on the Hulu brand – including making it globally.

From 8 October, Hulu will be the worldwide brand General Entertainment on Disney+ in non-American markets, replacing the Star Tile. With the change, and in preparation for what Disney promises, will be a “fully integrated uniform app experience” in 2026, Disney+ customers “will start to see further integrations of Hulu into the Disney+ app as part of a running and iterative series of productup dates about the homepage and then, announced.

Changing Star with Hulu will help to increase consciousness outside the US that Disney+ has a large catalog of content that appeals to adults, according to Disney – and it also means that his investment in marketing and social efforts behind Hulu will now be applied worldwide.

According to Disney, the rebranding from Star-to-Hulu is not just about a brand switch.

Disney+ will introduce ‘a more visual home screen’ in the coming weeks, as well as more intuitive navigation and more personalized recommendations.

“These improvements are only the start, with additional updates planned in the run-up to the launch of a Unified App experience next year,” Disney said.

The changes come after Disney completed the full acquisition of Hulu in a deal with Comcast in June. In 2026, Disney Hulu expects to close as an independent app and service and Hulu entirely merges in Disney+. According to Disney you can still buy Disney+ and Hulu in the US as independent plans.

Disney released an animation with the new Disney+ onion with Hulu in action: