Clay secures a new round at a $3B valuation, sources say

Clay, a startup of sales automation, has raised a series of C round with a rating of around $ 3 billion, led by Capitalg, according to three sources with knowledge of the deal.
Clay and Capitalg did not respond to a request for comments.
The new round only announces a month after the startup in New York has announced that most of his employees can sell some of their shares at a valuation of $ 1.5 billion. That secondary deal, known as an offer, was led by Sequoia, who agreed to buy up to $ 20 million to employee shares.
Although it seems that employees have sold those shares at a much smaller price than the company is worth, they now have a bad deal, they probably still have a chance to sell more shares next year at a higher valuation. Kareem Amin, co-founder and CEO of Clay, told WAN in May that he hopes to make tender offers on an annual basis.
Clay was founded in 2017, but it only became a few years ago, when Amin decided to run the focus of the startup to strengthen sellers and marketers with AI, allowing them to discover important data and automate their go-to-market strategies. With Clay, sellers can find potential customer lists and update and write personalized outreach -e -mails.
Nowadays the clay tools are used by thousands of customers, ranging from large companies such as OpenAi, HubSpot and Canva to more than 100 small consultancy firms that help other companies use clay for their efforts for the market.
The company competes with Sales Tech platforms, including Zoominfo, Lusha and Apollo.io, as well as newer offers Unify and Common Room.
In addition to Sequoia, existing investors in Klei Meritech Capital, Boldstart Ventures, Maple VC, first round capital and box group include.