Downward trend in agent movement will take place until December
Most important observations from December:
• Monthly score falls further: The monthly AMI value ended at 69.7, which reflects one of the lowest measurements of the year.
• Seasonal figure keeps modest higher on: Despite the overall decline, the seasonal metric metriek reached 86.8, suggesting that the traditional silence of December can explain part of the dip when recruiting.
• 12-month-old advancing average: At 99.6, the rear average of 12 months remains below the 100-based line, which means that the steady decline is expanded in our releases of November and October.
• Stabilizing agents pole at a lower level: The counting of active agents – who close at least one transaction in the past year – has been somewhat checked and the taper continued that was seen most of 2024.
“The December data japs of a challenging year for agent mobility,” said Relitix founder, Rob Keefe. “After the presidential elections and the last rollout of the Nar -settlement, we saw the recruitment efforts cool and agents remain careful. Although this month’s dip in the unprocessed data is partly seasonal, the wider Neerwaartse Trend is consistent with what we have reported in the past different releases. However, while the calendar changes to 2025 and the industry consumes this structural shifts, we can see a renewed willingness among agents to explore new opportunities. ”
This month’s findings build on themes that were first noticed in the early autumn, the Drag on Agent movement linked to macro-level uncertainties and the most important regulatory events of the year. Us November 2024 Report emphasized the effect of both the election cycle and the NAST settlement in the mobility of cooling agencies, while October 2024 Data showed that even a slight revision up in seasonal figures had not reversed the overall decline.
Looking ahead to 2025:
Brokerage leaders and recruiters must be aware that the seasonal silence usually extends to the first quarter. However, while we turn into an environment after the elections and brokers who take out adjustments to the NAR arrangement, there is potential for a pick-up in recruitment. A vigilant attitude towards external factors – such as interest rates, consumer confidence and housing stock – remains crucial, because they will probably dictate how quickly agent movement is back.
The Ami lecture of December-Die The monthly score, seasonal adapted index and the lagging 12-month figures includes vital intelligence for brokerage decision-making formers. By pulsing these indices, industry professionals can better tailor their recruitment and retention strategies to emerging trends.
Rob Keefe is the president of Relitix.
