The agent’s mobility continues to delay as the recruitment season starts

• Movement statistics are falling across the board: The data from February shows that all important indexes have fallen, including the monthly, seasonal and 12-month-old advanced averages. The seasonal score registered on 87.2, indicating that fewer agents of brokers have changed compared to typical February patterns, and a noticeable delay marks from January

already made activity.

• Prime Recruitment season for a slow start: Historically, February and Mars mark the start of increased agent mobility, powered by spring market optimism and agents who re -evaluate brokerage relationships. However, this year’s figures indicate caution, remains a dominant theme, possibly fed by persistent uncertainties of the recent adjustments to the regulations and market conditions that are consistently mentioned in our earlier AMI releases.

• Active agent number can stabilize: On a more optimistic comment, the number of active agents – who close at least one transaction in the past year – it appears stabilizing.

Although slightly lower than last month, this number suggests that the exodus of active agents who have been observed for a large part of 2024 could fall.

Relitix -founder Rob Keeuwe has tackled the newest findings: “The decline of February in agent mobility is important because it is contrary to our usual seasonal expectations. As we have emphasized in recent months, the constant delay of the agent movement is a reflection of the market uncertainty. Makelaars, however, are clearly more selective.

Brokerage leaders must interpret this as a moment to strengthen their value propositions and improve retention efforts, because the competitive landscape for attracting experienced agents intensifies. “These latest figures reflect the cautious sentiment that is emphasized in our release of January 2025, where the seasonal rise was remarkably weak compared to in recent years.

Strategic implications for recruiters and brokerage leaders:

• Adjust the expectations for the beginning of 2025: Recruiters and managers must anticipate slower than expected agent transitions during this typically active recruitment season and adjust their outreach strategies accordingly.

• Emphasize the stability and support of the brokerage: Given the modest mobility environment,

Brokers must take advantage of improving internal resources, emphasizing stability, support

Structures and technological offers to attract hesitant but interested agents.

• View Active Agent Trends accurately: Although the stability of the active agent offers some optimism, continuous monitoring will be crucial to determine whether this stabilization represents a sustainable floor or only a break in further contraction.

Rob Keefe is the founder of Relitix.

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