iDevAffiliate Review: Features, Integrations and Pricing

A good affiliate tracking software should save you time and money. If you’re thinking about using iDevAffiliate,we’ll walk through this affiliate platform’s core features, reviews, integrations, and pricing to help you assess whether it’s a good fit for your affiliate program. Then, we’ll cover Tapfiliate’s features to compare the two. 

iDevAffiliate is one of several affiliate tracking solutions in the market,  and are known for regular feature additions to the platform, including geotargeting, SEO-friendly affiliate links, extensive fraud prevention features, marketing templates, and custom commission rates. 

iDevAffiliate Affiliate Tracking and Reporting

Affiliate real-time tracking features expand to a wide range of partners, from affiliate influencers and brand ambassadors to customer referrals and web publishers. iDevAffiliate offers tracking via SEO-compliant affiliate links and coupon codes. Brands can also monitor leads from different affiliates and decide whether to offer commissions for them versus only for conversions. Another tracking feature that makes iDevAffiliate stand out is its sub-affiliate tracking, which enables affiliates to expand your program through their own network of affiliates and marketers. 

As for all that tracking data? iDevAffiliate places everything into their reporting dashboards, where you can see the following specs with custom timelines:

• Trends
• Top affiliates
• Unique hits
• Commissions paid
• Top referring URLs
• Leads generated

Let’s dive into a few more of iDevAffiliate’s basic features.

iDevAffiliate Features

iDevAffiliate’s features include geotargeting, sliding-scale commissions, and lead tracking. We’ll dive in and tell you more.

Geotargeting and Localization

iDevAffiliate offers localization features to help brands appeal to global audiences. Depending on the country indicated by a potential customer’s IP address, the software routes them to different landing pages. You could localize those landing pages with different languages, visual elements, and other templated features. 

Built-in Onboarding

iDevAffiliate prioritizes user-friendliness in the setup process with its built-in onboarding features. Brands can navigate a 10-step process including commission structures, email settings, and localization settings with progress statuses and accompanying support videos. 

While the onboarding dashboard is intuitive, some customers like William, a financial coach, cite issues with getting their affiliate program setup: 

The setup process can be a little tricky. I’ve used iDevAffiliate on two different sites and I hired them to do the install and setup because I wanted to make sure it was done right

Fraud Prevention

Security features include two-factor authentication enabled by Google, as well as duplicate commission blocking. iDevAffiliate also adds built-in secret key protection to protect brands from paying malicious or fraudulent commissions. Finally, signup blocking prevents just any web visitor from creating an affiliate account. Most reviews cite satisfaction with iDevAffiliate’s fraud prevention and security features. 

Customer Support

iDevAffiliate has a core development team in the US that operates in the Pacific (PST) time zone. You can reach them during business hours or peruse their comprehensive database of FAQs and articles for both brands and developers. Additionally, all subscribers receive a complimentary 30-minute onboarding video call from the support team. 

Social Media Sharing

If you have a clear idea on the type of content you’d like your affiliates to share, you can share those social media assets right on the platform. Affiliates and other partners can then share social media content directly from iDevAffiliate’s software by syncing to the channel. Some supported social media channels include Facebook, LinkedIn, Pinterest, and Twitter.

Sliding and Product-Specific Commissions

Brands can pick from approved (flat fee) or tiered commissions for various affiliates. The platform allows you to set performance goals that trigger commission increases. Additionally, you can set up product-specific commissions to manage different profit margins and toggle them whenever you want on the dashboard. 

The platform also enables parent/child relationships to establish commission hierarchy for multiple criteria in case one needs to override another. 

Automation

iDevAffiliate offers a basic API and the RESTful API to enable task automation, including for commission approvals, external content delivery, and single-sign on (SSO). On top of that, you can leverage webhooks to power triggered notifications to affiliates and team members for payments, affiliate approvals, and other announcements. 

Postback pixels notify more advanced affiliates of commission approvals, and every one of these features is accompanied by documentation on the platform website. However, realistically, you might need to pay for additional services to maximize the benefits of the API with developers. 

What are the iDevAffiliate Customization Options?

iDevAffiliate offers customization potential through its geotargeting and localization features, abundant web templates (HTML/CSS and email delivery), and advanced API. If you have a global audience, you can route country-specific traffic to different landing pages. 

The software offers custom keyword tracking, where affiliates can A/B test different link combinations to see which ones convert more. You can also customize payout rewards based on affiliate performance or adjust commissions on a sliding scale based on product type. 

However, some users like Joseph, a project manager, found that customization fell short when it came to user-friendliness and template alignment with different branding: 

The customization of the front end is difficult to use, there is a learning curve to set it up and it is hard to match it to your website. The templates are not all compatible with my website templates.

iDevAffiliate Integrations

iDevAffiliate integrates with over 175 platforms in the direct billing, ecommerce shopping cart, email tracking, and subscription systems. Popular shopping cart platforms included in the integration list are Bigcommerce, Magento, and WIX. Brands can also manage the customer journey within the affiliate process through integrations with Click Funnels, which supports the lead nurturing workflow. 

One integration iDevAffiliate might consider adding to the roster is Zapier. This makes it much easier to automate workflows and integrate your affiliate marketing processes within your grander operations. However, it’s worth noting that iDevAffiliate does offer basic and advanced API to enable automation — you just might need support from a developer and a little extra time to make it happen. 

Check out Tapfiliate’s Zapier integration for rapid, intuitive workflows and task automation!

iDevAffiliate Pricing Options

Pricing for iDevAffiliate’s affiliate management software ranges from $59 to $99 per month.. All plans include unlimited affiliates, tracked commissions, a minimum of 50,000 tracked clicks, and listing on their affiliate program directory where you can find new affiliates to expand your program. 

Here are some more details about what you get with each plan: 

• Cloud: $59 per month. 50,000 clicks tracked, SSL encryption, SEO-friendly links, 28 languages, and social media sharing. 
• Cloud with custom subdomain: $79 per month. All the above plus up to 125,000 clicks tracked, developers’ access to APIs and webhooks, custom subdomain, and a premium listing on the affiliate program directory for six months. 
• Premium: $99 per month. All the above plus premium customer support access, lifetime listing on the affiliate program directory, and up to 300,000 clicks tracked. 

iDevAffiliate also offers custom pricing for brands that wish to track more traffic than the limits listed above. 

Who are iDevAffiliate’s Customers?

iDevAffiliate has served over 35,000 customers in its 22 years of business. Business industries are varied, including ecommerce, wellness, SaaS, finance, and advertising. Review site contributions mainly come from businesses in the US and the UK, though we did notice a few from Eastern European countries like Belarus. 

One notable client is a San Diego-based ecommerce shop called Envirosurfer that sells eco-friendly surf products. Another is Flying Folders, a UK-based media brand. 

What are iDevAffiliate Reviews Like?

iDevAffiliate has a profile in a few different review sites, though most of them only have 1-2 reviews. The site with the most reviews for iDevAffiliate is Capterra, which displays an average 3.8/5 star rating across 11 reviews. Positive notes about this affiliate management software include praise for its marketing templates and assets for social media, geotargeting features, and value for money. Some points of criticism include slow responses from customer support, ineffective training videos, high learning curve, and difficult setup process. Multiple customers (like this verified user) cite obstacles with the installation:

Cumbersome to install. It wouldn’t work on my hosting provider and I pay monthly for an amazing and responsive hosting company. I was contemplating switching hosting companies for the cart and affiliate software but they wanted to charge me to attempt to install it again. Yet they couldn’t get it to work the first time. This really turned me off

G2 only features one review for iDevAffiliate, and it’s positive. The customer cites satisfaction with the software’s ease in campaign management and A+ fraud prevention features. 

A Guide to Choosing the Best Affiliate Tracking Software for Your Business

Not sure if iDevAffiliate is for you? Walk through our affiliate management software selection process to know for sure!

Figure Out What You Need for Your Affiliate Program

What brought you onto the web exploring affiliate software options, anyway? Perhaps your brand seeks a total program revamp with more brand-aligned affiliates or reporting mechanisms to improve performance. 

We’ve also had clients come to Tapfiliate to expand their program to global audiences through international affiliates, which necessitated software with multilingual support. Whether it’s more sales, performance insights, or customization options, consider what you want out of your affiliate program before you go software shopping. 

Find Out What’s on the Market

Affiliate software is a big industry, which is a good thing for brands like yours — you have tons of choices. Time to check them out. Start with a simple Google search, ideally paired with your niche. 

For example, “affiliate software for ecommerce businesses.” You’ll want to explore performance marketing publications as well to see which software companies make it on their “best of” lists. But the best way to find potential software candidates? Your network. If you know a similar business owner with an affiliate program, find out how they’re liking it — especially if your business size and niche are comparable. You can also peruse through review sites like Intercom, Capterra, and G2 for customer reviews and testimonials. 

Write a List of Essential Features

Most core features of an affiliate tracking tool include link and discount code tracking, software integrations, reports and analytics, and some sort of platform to send communications to your affiliates. Some offer more niche features like language packs, branded customization features, marketing templates for your affiliates, and even affiliate directories to find new partners. Consider what features will help you reach your goals from step one and disqualify software that do not offer those features. 

Check You Can Integrate

Integrations with other software tools make it easier to keep your business operations flowing uninterrupted. Most affiliate software offer a select few integrations that you can sync up directly. Others offer APIs to help you create custom integrations to your software stack. Look for brands with positive reviews about the integrations most pertinent to your business. If you’re an ecommerce shop that uses WIX, make sure your affiliate software offers that integration and doesn’t have any specific, negative reviews about it. 

PS — Tapfiliate serves tons of ecommerce businesses with shopping cart integrations and branded elements for your affiliates. You can connect to WIX, Big Commerce, Shopify, and Squarespace in seconds. 

What is Your Budget?

Pricing for affiliate software ranges anywhere from $80 to well over $1,000 per month — it just depends on the software, its features, and add-ons. Your budget should ensure you receive your non-negotiable affiliate platform features necessary to further your goals from step one. 

For example, if you have a global audience in the US and Germany, you’ll need a partner recruitment and management platform accessible in both English and German (like Tapfiliate 😉 ). 

Use Free Trials to Find the Right Fit

If a software doesn’t have a free trial, run — that’s a sure way to identify a company not confident in their product. Two weeks is enough time to decide whether a software will complement and grow your affiliate program. Take the trial period to toggle all the most important features and assess how helpful customer support is. 

Use the Software to See How Intuitive it Is

Does it take you an hour to set up commission structures or customize your affiliate dashboard? An intuitive software will make tasks like that as simple as pie. Notice how clunky the interface feels and if different features and subfeatures logically flow with one another. If not? You might be dealing with a non-user-friendly platform, which could impede on your business goals in the long run. 

Look at the Security of the Software

Affiliate fraud can be an issue. The right software will protect your data and commissions from malicious hackers and affiliates. You might have a list of security features you want to check off as you examine software candidates, like: 

• Blacklisting key attribute values (IP, domain, etc.)
• Duplicate IP address flags
• GDPR compliance for data protection
• Two-factor authentication
• Manual approval option for affiliates to your program

Final test?

Ask Customer Support a Question

Look for three qualities: timely responsiveness, subject knowledge, and friendly demeanor. Why? Because customer service reps should be well-versed in the affiliate marketing industry and their software and understand the stress that comes with managing an affiliate program. They should be easy to access and deal with. Make sure you also look at customer support reviews for your software candidates to see how similar brands fare. 

A Flexible Alternative to iDevAffiliate: Tapfiliate Affiliate Software

iDevAffiliate offers a wide range of tracking features and templates for your brand’s program, but does it check every box? You might crave something with a little more variety in commission structure, customization, and reporting potential. Tapfiliate can fill these gaps for you: 

Track Sales in Real-Time From Affiliate, Influencer and Referrals

Purchased items, batch orders, one-off sales, clicks, web visits — whatever it is, Tapfiliate will track it in real time. Set up conversion goals and monitor progress with affiliate link or coupon code tracking for every single one of your partners. Our real-time attribution automatically credits the right affiliate for every lead or customer conversion right on our platform. Then, you can see all your juicy stats on visually appealing and accessible dashboards, graphs, and tables in our reporting suite. 

Integrate Quickly and Easily

Tapfiliate features 36 direct integrations with all your subscription, payment, hosting, marketing, and ecommerce software tools that keep your business running seamlessly. 

You don’t need code to integrate the tools on our direct list with the platform. But if you see a software missing? You can still integrate with JavaScript or the REST API — you just need a few lines of code and support from a developer to enable it. 

Automate Your Customer Referral Program

Who’s your brand’s biggest fan? Start with the people who spend the most money on your website, aka your loyal customers. Tapfiliate’s automated customer referral program helps you recruit those customers as partners via automated email invitations with branded templates. Integrate customer databases from platforms like Woo Commerce, Stripe, or Memberful to find potential new affiliates!

Flexible Commissions to Suit Your Business

Flat-fee, percentage-based, recurring, lifetime — you choose. Our flexible commission structures give you complete control on how you pay your affiliates. SaaS brands can seamlessly set up recurring commissions for the exact period of time their lead is subscribed to their service. 

You can also leverage extra or special commissions for products to go through overstocked products and sale items. Additionally, Tapfiliate users can incentivize performance with automated commission increases or bonuses to engage their affiliate partners even more. 

Save Time With Our Automation Options

Automated workflows are a must for efficient brands — that’s why Tapfiliate offers the direct Zapier integration. New affiliate? The integration powers through your chosen to-do list, whether it’s a Mailchimp email notification or coupon code generation via our platform. Smooth out your affiliate marketing tasks with easy, breezy automations like automated emails, announcements, refund and dispute handling, and affiliate approvals to your program. 

Customize Different Areas of Your Affiliate Program

Your brand is your baby, and you’ve decked it out with custom color schemes, logos, and web elements. We’d expect nothing less for your affiliate dashboard or portal, which is why Tapfiliate offers branded creative assets, dashboards, and completely white-labeled pages to reflect your brand’s essence. 

Plus, our reporting features carry that same customization dedication with its many filters for custom insights and strategic data displayed on user-friendly dashboards. As for cookie windows and commissions? The choice is yours, every time. 

Talk to Our Stellar Customer Support Agents

We take pride in the human element of affiliate marketing. Our customer support team is well trained and compensated to offer every single one of our brand clients optimal, timely, and strategic support for every query. Access a rep through our 24/7 live chat or send a note to our social media channel. Either way, you’ll feel confident and secure that Tapfiliate has your back with every bump you might experience in your affiliate program. 

Benefit From Our Pricing For All Stages of Your Business

New to affiliate marketing? Our scalable pricing tiers nurture your brand’s journey from program launch to niche takeover with features that gel with your business timeline. 

Our Essential Plan gives you unlimited affiliate programs to work with, paired with real-time reporting to give you all the insights you need to keep growing. Move up to our Pro plan for multi-level marketing features to recruit more affiliates, and step up the customization piece with branded domains. And if you really want to up the ante and scale your affiliate program? Our Enterprise plan offers fully white-labeled pages, a dedicated personal manager, and unlimited tracking requests. 

Here’s a quick snapshot of our pricing plans: 

• Essential: $89/month. Creative asset management, flexible commissions, affiliate recruitment, affiliate bulk management, conversion and asset reports, integration access, and up to 2,000 conversions tracked per month. 
• Pro: $149/month. Product XML feeds, shortlinks, phone call support, custom domains, multi-language support, product-specific commissions, bonus system, private creative assets, and up to 10,000 conversions tracked per month. 
• Enterprise: Custom pricing. Unlimited tracking requests, Single Sign On (SSO), dedicated personal manager, advanced MLM sales goals, detailed click report (coming soon), and custom wording. 

Find an affiliate management plan that works for you!

iDevAffiliate Affiliate Management vs Tapfiliate Affiliate Management

Looking for an affiliate software with an extra edge in commission features and reporting insights? You might like Tapfiliate as an affiliate software candidate. Let’s see how it compares with iDevAffiliate. 

Affiliate Program Management

Program management comes down to the ease in which you can organize and grow your affiliate program. Tapfiliate’s affiliate management priorities? Commissions, communications, and branding. Both platforms offer customizable commissions, but Tapfiliate offers a little extra oomph in our offerings. iDevAffiliate includes sliding-scale commissions to adjust with performance incentives, which is great for affiliate engagement. They also offer product-specific commissions. 

Tapfiliate offers all that as well as the ability to pick from one-time, recurring, lifetime, fixed, or percentage-based commissions that suit any business, whether you are an ecommerce giant looking to offload excess stock, or a subscription business wanting to reward affiliates who find leads for high-tier plans. 

As for branding? Both affiliate tools offer customizable features for branding, but Tapfiliate shines with our white-labeled affiliate pages to match both your brand colors and domain. We also offer branded signup pages for your potential affiliates, a branded affiliate dashboard, and branded affiliate links. 

Tracking and Reporting Analytics

iDevAffiliate and Tapfiliate offer real-time affiliate tracking and reporting for both clicks and conversions via affiliate and referral links and coupon codes. Both platforms have user-friendly dashboards, but Tapfiliate helps brands dive a little deeper with powerful filters to give you even more custom data insights across daily or custom timelines. Assess performance by affiliate, country, marketing channel, product, and more. 

Customization

iDevAffiliate offers customized web elements that extend to logos, color schemes, languages, themes, and layouts. Additionally, they offer creative asset templates, though some reviews cite dissatisfaction with the customization potential on those templates. Tapfiliate’s customization extends to its reporting features, where you can adjust metadata fields to domain and publisher IDs for example, to see the data that matters most to you. We also allow customizable cookie windows, including lifetime cookies, and customized integrations through the REST API. 

Support

iDevAffiliate has a long history in the affiliate business with an experienced customer support team available via a ticketing system during PST business hours. Tapfiliate offers 24/7 live chat features to all clients, providing a bit more accessibility to support when brands need it. 

Both platforms have a rich knowledge base of articles to assist brands autonomously as well. While most reviews for iDevAffiliate don’t mention direct dissatisfaction with customer support, it’s important to note that they have an average 3.8/5-star rating on Capterra while Tapfiliate sits higher at 4.5. Tapfiliate also has more accolades and praise on review sites for our stellar customer support team. 

Pricing

iDevAffiliate’s pricing ranges from $59 to $99 per month. Tapfiliate’s ranges from $89 to $149 per month, along with custom pricing options. While iDevAffiliate’s pricing is slightly more affordable with more tracked conversions and clicks, they don’t offer the same additional customization, automation, reporting, and commission features as Tapfiliate. 

We provide all subscribers with adjustment options for flat-fee, tiered, recurring, and lifetime commissions across your choice of individual affiliates or affiliate groups. Additionally, our reporting templates are much more visually appealing and customizable with filters that display performance based on product, commission group, affiliate, country, channel, and more. 

FAQs About iDevAffiliate

What is iDevAffiliate?

iDevAffiliate is an affiliate tracking tool that’s been in business for over 20 years, serving a wide variety of brands in ecommerce, tech, and retail niches. They offer a suite of affiliate management features like sliding-scale commissions, fraud prevention mechanisms, SEO links, language packs, and geotargeting capabilities. 

What are the Limitations of iDevAffiliate?

iDevAffiliate has a few hiccups in its setup process and negative reviews surrounding brand alignment for templates and customization features. 

Who are iDevAffiliate’s Competitors?

iDevAffiliate is an affiliate tracking plugin serving a wide range of businesse. Some of its competitors include: 

• Tapfiliate: A scalable, affordable affiliate tracking tool with flexible commissions, branded elements, easy integrations, and custom reporting features focused on affiliate programs for ecommerce, dropshipping, and SaaS businesses. 
• AffiliateWP: An affordable affiliate management plugin that works exclusively on WordPress websites, featuring coupon code tracking, growth tools, and 1-click payouts with most plans under $200. 
• Rewardful: A SaaS-business focused affiliate tracking software with automated commission rules, customizable cookie lengths, and reporting dashboards. 
• Referral Factory: A referral marketing software that helps brands find leads through loyal customers via branded pages, website popups and widgets, and fraud tracking with a wide range of pricing plans. 
• Affilae: An affiliate marketing software with automated billing, advertising materials, first- and last-click tracking, and an affiliate marketplace. 

Want to drive more revenue to your affiliate program with Tapfiliate, the best alternative to iDevAffiliate? Start your 👉  free 14-day trial today.